How to Start With a Digital Marketing Strategist

Are you looking for tips on how to start with a digital marketing strategist? We’ll give you all the deets here! 

Many business owners would love some help in their business, but find it hard to find a trusted person that has the expertise they need. Especially when it comes to digital marketing, it’s important that you not only find someone that knows what they’re doing, but also someone that you’re happy and confident sharing your business details with.

If you’re here because you’re looking for a digital marketing strategist, you’re in the right place! C3 Social is excited to help you elevate your marketing and grow your business. But before you hire anyone, there are a few steps we recommend taking to have clarity on the partnership. Let’s take a look at what you need before you can get started with a digital marketing strategist!

1. Figure Out What You Need Help With

The first thing to do when you want to answer the question “how to start with a digital marketing strategist” is figure out what you need help with in your business. The best way to do that is by making a list of all the tasks that you do in your business. Track yourself for a week to see what you do every single day. Write it all down so you can see all the things that keep you busy. 

Once you have that list, separate them out into 3 categories: 

1. Tasks you HATE doing
2. Tasks you enjoy doing
3. Tasks only you can do

Unless a task you hate is something only you can do, it’s the first thing you should consider outsourcing. Just imagine having someone else worry about those things that you do not enjoy so you can free up time to work on those tasks you love and on those only you can do. 

The ultimate goal here is that over time you’ll be able to focus on those skills that are unique to you and your business. Those are the things that your clients are coming back for, so that’s what will make your business grow. Your zone of genius is where you shine and where you should be focusing your attention. 

2. Find Someone That Aligns With Your Business

You don’t just want to hire anyone. We totally understand! It’s very important to make sure that you find someone that aligns with your business, mindset, goals and work style. You want to be able to trust them with the tasks you give them and make sure that they care about the same things that you do. That person will be the perfect addition to help you bring your business in a direction that you’re happy with.

Time zone is another thing to consider. Are you looking for someone that works during your working hours or are you happy as long as they deliver great work and can schedule a meeting regularly? And last but not least, the main question you want to ask is if they have experience in the items that you need help with. Having a proven track record can help show you what you can expect of the partnership, so it’s great (and highly recommended) to ask about their previous accomplishments and portfolio.

3. Set Clear Expectations With Your Digital Marketing Strategist

Once you’ve found the right person, communication is key. You want to make sure that you share your hopes and expectations so your new digital marketing strategist is crystal clear on what you’re looking for. In turn, they’ll let you know what they can realistically accomplish and agree on deliverables with you. 

It’s always important to remain honest with what you’re after and to give feedback when you’d love to see things done in a different way. That way they get to know you and your business as quickly as possible and they can make sure that their work is aligned with your business. After a short time, you won’t have to think about these tasks anymore, because they know you so well that they deliver exactly what you’re looking for. 

Not Sure Where to Look For a Digital Marketing Strategist?

You’ve already found one! C3 Social is specialized in digital marketing, and our team can take all those tasks you hate and give you your time back in your business. Whether you need help with social media marketing, content marketing, your website or all of the above, our team can deliver quality work so you won’t have to worry about your marketing ever again. This will allow you to focus on your zone of genius and grow your business to new heights. 

Ready to find out more and see if we align? Book a free consultation call here!